Friday, December 26, 2008
What is Myspace?
MySpace is a social networking website offering an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music and videos internationally. It is headquartered in Beverly Hills, CA. It is the 3rd ranked website in the U.S.A. and ranked 6th in the world. It has topped at #1 in the U.S. several times in the past.
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Thursday, December 25, 2008
History
MySpace was founded in Aug. 2003 by eUniverse, which later changed its name to Intermix. eUniverse created and marketed the Myspace website, providing the division with a complete infrastructure of finance, human resources, technical expertise, bandwidth, and server capacity right out of the gate so the MySpace team wasn’t distracted with typical start-up issues. The project was overseen by Brad Greenspan (eUniverse's Founder, Chairman, CEO), who managed Chris DeWolfe (MySpace's current CEO), Josh Berman, Tom Anderson (MySpace's current president), and a team of programmers and resources provided by eUniverse.
The very first MySpace users were E-Universe employees. The company held contests to see who could sign-up the most users. The company then used its resources to push MySpace to the masses. eUniverse used its 20 million users and e-mail subscribers to quickly breathe life into MySpace, and move it to the head of the pack of social networking websites. A key architect was tech expert Toan Nguyen who helped stabilize the MySpace platform when Brad Greenspan asked him to join the team.
Shortly after launching MySpace, team member Chris DeWolfe in its first business plan suggested that they start charging a fee for the basic MySpace service. Brad Greenspan nixed the idea, believing that keeping MySpace free and open was necessary to make it a large and successful community.
Some employees of MySpace including DeWolfe and Berman were later able to purchase equity in the property before MySpace, and its parent company eUniverse, were bought in July 2005 for $580 million by Rupert Murdoch's News Corporation. Of this amount, apprx. $327m has been attributed to the value of MySpace according to the financial advisor fairness opinion.
The very first MySpace users were E-Universe employees. The company held contests to see who could sign-up the most users. The company then used its resources to push MySpace to the masses. eUniverse used its 20 million users and e-mail subscribers to quickly breathe life into MySpace, and move it to the head of the pack of social networking websites. A key architect was tech expert Toan Nguyen who helped stabilize the MySpace platform when Brad Greenspan asked him to join the team.
Shortly after launching MySpace, team member Chris DeWolfe in its first business plan suggested that they start charging a fee for the basic MySpace service. Brad Greenspan nixed the idea, believing that keeping MySpace free and open was necessary to make it a large and successful community.
Some employees of MySpace including DeWolfe and Berman were later able to purchase equity in the property before MySpace, and its parent company eUniverse, were bought in July 2005 for $580 million by Rupert Murdoch's News Corporation. Of this amount, apprx. $327m has been attributed to the value of MySpace according to the financial advisor fairness opinion.
Thursday, February 14, 2008
Wednesday, December 26, 2007
YouTube and MySpace Unite
YouTube first appeared on the web in early 2005, and it quickly gained popularity on MySpace due to MySpace users' ability to embed YouTube videos in their MySpace profiles. Realising the competitive threat to the new MySpace Videos service, MySpace banned embedded YouTube videos from its user profiles. MySpace users widely protested the ban, prompting MySpace to lift the ban shortly thereafter. But since then, links from each embedded video on MySpace to the home pages of the video on YouTube have been blocked making it more difficult to find the same videos on YouTube's website.
Since then YouTube has become one of the fastest-growing websites on the World Wide Web, outgrowing MySpace's reach according to Alexa Internet. In July 2006 several news organisations reported that YouTube had overtaken MySpace. In a September 2006 investor meeting, News Corp. COO Peter Chernin claimed that virtually all modern Web applications (naming YouTube, Flickr, and Photobucket) were really just "driven off the back of MySpace" and that "we ought to be able to match them if not exceed them."
Since then YouTube has become one of the fastest-growing websites on the World Wide Web, outgrowing MySpace's reach according to Alexa Internet. In July 2006 several news organisations reported that YouTube had overtaken MySpace. In a September 2006 investor meeting, News Corp. COO Peter Chernin claimed that virtually all modern Web applications (naming YouTube, Flickr, and Photobucket) were really just "driven off the back of MySpace" and that "we ought to be able to match them if not exceed them."
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